Fresh FIction Box Not To Miss
Marissa Backlin | Love’s Sweet Arrow Bookstore Check-In
Author Guest / November 6, 2020

Welcome back to Fresh Fiction, LSA! This may be a loaded question, but how are things going?  Marissa Backlin, co-owner of LSA:  It’s going, haha. It hasn’t been easy, but every month we can pay the bills, we breathe a sigh of relief. I keep saying, if we can hang on until the holiday season and stay healthy, we’ll have some wiggle room. Of course, now that schools are starting to go hybrid and in-person (I’m also a kindergarten teacher), the risk level goes up, but we’re trying to pack up anticipated holiday trope boxes in advance and we’re doing a preorder campaign for them so we can get as many as possible boxed up before Thanksgiving. What are some of the ways you’ve adapted your bookstore to the pandemic? Definitely focusing on online sales and pushing preorders. Before March, aside from November/December, most of our sales were in person. Now, most of our sales are online, which does benefit us because we can sell books we don’t have in store. Now that the store is open to the public, we’re very strict on mask-wearing and we have hand sanitizer at the door, and we have changed our checkout process…